The Drift Beverage Collection received the Red Dot, which the renowned jury only awards to products that feature an outstanding design. The 2019 award is the sixth Red Dot won by the family business still based in the Cotswolds.

The Drift Beverage Collection offers a range of theatrical presentation pieces for a table or bar setting, designed to be both aesthetically unique and highly functional. The collection includes Champagne coolers, tea and coffee pots and water pitchers as well as the show-stopping afternoon tea stand and the all new canape stand. All items are made from 18/10 stainless steel.

Head of Design, Kit deBretton-Gordon said: “I was inspired by nature and exploring graceful, flowing lines became my main goal throughout the design of the Drift Beverage Collection. A single flowing stroke became the main feature and finding the right curve and proportion was the defining moment for every piece in the collection.”

Joint Managing Director, Rupert Welch, said: “The Red Dot is an amazing accolade and one we’re very proud to receive for the Drift Beverage Collection. As a company we are driven to design highly functional, affordable products which possess a timeless elegant beauty. It’s a passion that’s as strong now as it was when my father first began designing in stainless-steel many years ago.”

Design quality is the common factor for award-winning products

“I would like to congratulate the laureates sincerely on their wonderful success. The fact that their products were able to satisfy the strict criteria of the jury bears testimony to their award-winning design quality. The laureates are thus setting key trends in the design industry and are showing where future directions may lead,” said Professor Dr. Peter Zec, founder and CEO of Red Dot, in reference to the winners.

About the Red Dot Design Award:

The Red Dot Award: Product Design is one of the world’s largest design competitions. In 2019, designers and manufacturers from 55 countries entered more than 5,500 products in the competition. The international jury comprises experienced experts from different disciplines and has been convening for more than 60 years in order to select the year’s best designs.

In 1955, a jury convened for the first time to assess the best designs of the day. The name and brand of the award were developed in the 1990s by Red Dot CEO, Professor Dr. Peter Zec. Since then, the sought-after Red Dot is the revered international seal of outstanding design quality. The winners are presented in yearbooks, museums and online. Further information: www.red-dot.org.